Lifelong surfer & artist, Rich Michaelsen was raised in a funky little beach shack on Las Flores Beach (AKA Dog Beach) in Malibu, California.
He still lives in the area today and you can find him surfing in Malibu with his dad & brother… always mindful of what surfing is all about: connecting with the sea and sharing the aloha spirit, waves, joy & stoke with family, friends & other surfers.
All of our jewelry and accessories are designed and handmade by the beach in sunny Southern California and are inspired by a love of the ocean, surfing, and simple, sandy beach life.
We believe that objects, like people, possess and transmit energy. With this in mind, every strike of the hammer and pass of the file is done with love, positive thoughts and affirmations for health, happiness, joy, and freedom.
Thank you for checking us out and please feel free to contact us with any questions.
…even if you just feel like meeting up for a surf!